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WASABI Insight vol.9 "Japan's Web Analytics, Digital Intelligence for your Business"

Description

7th Sep (Thu) 7:00pm WorkCentral @ Dhoby Ghaut

Connecting Japan & ASEAN for casual & stimulating exchange of ideas in business. A truly cross-border business networking event, first of its kind in Singapore.


About the Speakers

Mr. Toshiaki Ejiri
Founder, Managing Director
Web Analytics Consultants Association (WACA Pte Ltd)
Sanno University Assistant Professor, Contents Value Researching Laboratory.

Being the founder of "Kan Corp.", Mr. Ejiri has been working as one of the earliest a web analytics consultant since 2000. It was one of the few companies focusing on digital analytic business. Then, Mr. Ejiri produced an access analysis tool called “Access Deka” (Access Cop) in 2002 and in collaboration with IBM. IBM bundled the solution onto their software, “Homepage builder 10”. In 2012, "Kan Corp." was acquired by Softbank In the same year, Mr. Ejiri founded Web Analytics Consultants Association (WACA). ​

Now, under WACA, there are 20,000 participants and over 10,000 WACA certified Web Analytics Consultants. It’s one of the biggest association in Japan, where many employees of major agencies and brands in Japan, such as Ogilvy & Mather, Hakuhodo, Recruit, and ADK are also members of WACA.


Mr. Mike Lim
Managing Director, Social4You
Web Analytics Master (WACA)

Mike is proficient in than 100 web and social media analytic tool worldwide. He is a firm believer of Social Sales – A streamlined process of driving sales from Social Media. He is focused on delivering tangible value (Sales) to his clients and making his service a sustainable one for his clients. He has never stopped learning since he graduated with an Engineering Degree, bagging another Diploma in Technopreneurship. ​

Currently, Mike runs Social4You which specialises in social media marketing and web analytics for businesses with any digital presence, in particular for the hospitality industry as well as e-commerce targeting premium consumers. He is also Web Analytics Master for WACA, conducting web analytic courses in APAC region. ​ ​


In this seminar, Mr Ejiri and Mike will share with us:
  • What is "Analytic"?
  • How it started, how it has been implemented for the brick-and-mortar businesses?
  • How it should be applied and has evolved in the digital age in the form of Web Analytics?
They will further illustrates on:
  • How Web Analytics can help to study customer behaviour,
  • Reach out to your customers from multi-channels,
  • Focus on customers that will buy from you, and
  • Engage them to maximise the life time value of each customer.
All these and beyond can be achieved through good understanding of Web Analytics, and special techniques combined with insightful business strategies.

Join us to discover for yourself, the world of digital analytics to give an unfair advantage to your businesses!



About WACA (https://www.waca.sg/)
WACA's mission is to promote and raise the overall level of the web analytics industry by continuously creating opportunities for people to learn, discuss, and pass on their web analytics knowledge. We aim to create a community through web analytics which will drive business success, research and development, personal career development, and employment opportunities.​ In 2014, WACA established a branch in Singapore conducting trainings and consultations in Web analytics consultation in Singapore and APAC region, such as Kuala Lumpur, Bangkok, Manila, and Jakarta.

Event detail

Date: 7th Sep (Thu) Evening: 1900~2130 (opening 1830)

Venue: WorkCentral, Brew House Singapore Shopping Centre 190 Clemenceau Avenue #06-03 Singapore 239924

Capacity: 50 people max

Fee: $50 (advance tickets $40),

Refreshment, drinks, beer, wine included

Language: English

Dress code: Smart casual

Programme

1830~1900 Registration, Refreshment & Networking

19015~1945 Introduction & short presentation by speakers

1945~2000 Panel discussion by speakers

2000~2015 Questions & discussion from the participants

2015~2030 Lucky draw

2030~2130 More drinks & Networking

2130 The End


About WASABI Insight

WASABI Insight is a regular social networking event for bridging Singapore & Japan in terms of Business, Culture, & Talents, in order to enhance interaction & exchange of ideas between Singaporeans, Japanese, as well as other expatriate professionals.


Registration:

Kindly pre-register for advance tickets for WASABI Insight by clicking on"GET TICKET" on the right.

Due to limited seats and sold-out previous events, early pre-registration online is advised.

For enquiry , kindly email to

hi@wasabicreation.com


Past WASABI Discovery Events

WASABI Discovery vol.1 "Japan Travel: the Paths Less Travelled" by JR East & IPPIN Cafe & Bar

WASABI Discovery: CHITOSE BIO EVOLUTION "Agriculture from Japan to the world" (Read more)

WASABI Discovery: Hoshino Coffee "Japan's Coffee & Cafe Culture" (Read more)

WASABI Discovery~ "Omotenashi... Revealing the secrets of Japan's hospitality" by Ishikawa Prefecture (Read more)

Thu Sep 7, 2017
7:00 PM - 9:30 PM SGT
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Venue
WorkCentral @ Dhoby Ghaut
Tickets
Very early bird SOLD OUT $40.00
Early bird SOLD OUT $45.00
At door SOLD OUT $50.00
Venue Address
190 Clemenceau Avenue #06-03 Singapore 239924 Singapore
Directions
Dhoby Ghaut MRT Exit B, 2min by foot
Organizer
WASABI Creation
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